Choosing Between Ethanol and Gas
Choosing between an ethanol or gas open flame fireplace? See why ethanol provides a better solution. Shop Now
Home Heating Tips
There are some easy heating tips to create warm indoor and outdoor areas more cost-efficiently. Shop Now
DIY Guide to Custom Fire Pits
Our all-new custom Fire Pit Kits provide unlimited design freedom while saving you up to 40% on your project. Shop Now
The 8 Iconic Flex Styles
Flex Series creates a luxurious focal point, adds character and interest to the room, and helps define layouts and use of space. Shop NowBioethanol Fireplaces
Ultimate Design
Flexibility
Because bioethanol is clean burning, EcoSmart Fire models do not need a chimney or a flue, or a utility connection – offering the ultimate in design simplicity and flexibility.
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Fueled by e-NRG Bioethanol
e-NRG is specifically formulated to produce a vibrant orange flame.
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Clean Burning
Lose the chimney and the flue and keep the heat in - no smoke, no soot, no ash.
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Indoor & Outdoor Fires
Our extensive collection offers you unprecedented choice and is the perfect solution to any design or decor.
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Efficiency Over 90%
No flue or chimney means that the heat generated by the fireplace during combustion isn't lost up the chimney.
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No Gas, No Electricity, no Flue
Our ethanol burners are self-contained and require no gas or electrical utility connections - speeding up installation.
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Quick and Easy Installation
No flues or connection to utilities brings construction costs down and saves you time and money.
Best Sellers
Full Collection
Flex Peninsula Fireplaces
€1,995.00 EcoSmart Fire peninsula fireplaces are the focal point of a room - allowing the flame clearly seen from any direction.
Ghost Designer Fireplace
€2,495.00 Fashioned from brushed stainless steel and toughened glass, Ghost is a strikingly elegant freestanding fireplace that adds instant ambiance to indoor spaces.
Gin 90 (Low) Fire Pit Table
€5,495.00 Gin 90 Low table is a low-set fire pit table that’s been created to be a multi-functional piece of furniture for indoors or outside.
Flex Bay Fireplaces
€1,995.00 Bay Fireplaces can be transformed to your liking - customise your fireplace design with a decorative box placed on one or more sides.
XL1200 Ethanol Burner
€2,545.00 The longest of the elongated flames.
Flex 42SS Single Sided Fireplace Insert
€4,095.00 Integrated within cabinetry or a fireplace setting, these single sided fireplace inserts offer the perfect blend of functionality and design aesthetics.
Ark 40 Fire Pit Table
€2,495.00 Natural hues, weatherproof materials and industrial design features combine to create an eco-friendly fire solution that is as striking as it is sustainable.
Martini 50 Fire Pit Table
€1,995.00 Uniquely different fire pit designed to be the centre of attention at every gathering.
Grate 30 Fireplace Grate
€2,995.00 Fireplace Grate 30 is designed to complement conventional hearths and custom spaces.
Flex Left Corner Fireplaces
€1,995.00 Transparent glass on the left corner of this EcoSmart Flex Firebox enables interior designers, homeowners, architects and builders to customise their fire solution according to a specific floor plan.Design Resources
Part of MAD
Design Group
From product development to sourcing materials and manufacturing, packaging and logistics, sales and marketing, we live and breathe our brands with passion.
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150K+ Installations
Installations of our product in a diverse number of environments, we’re proud of what we’ve created.
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Business Programs
Exclusive benefits designed for the needs of our trade, commercial and retail partners.
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75+ Countries
We’re well versed in shipping to all corners of the globe with 75+ countries under our belt.
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Design Help
1-on-1 expert consultation and ongoing support after the product installation.
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15+ Years
Years of experience building up a network of awesome suppliers.
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Guaranteed Satisfaction
We stand behind our products with 180 days easy returns and 1-year warranty.
Trusted by World-Class Brands
How Can We
Help?
Step-by-step guidance to find the right solution for your needs, trade professional benefits, and ongoing support before and after your purchase.
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Project Assistance
From product selection, to material sourcing, and project reviews, our team is here to help.
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Dedicated Support
Our unparalleled support and versatile product range makes designing with fire simpler than ever.
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1-on-1 Screenshare
Can't make it to our showroom? Book an online consultation with our team of specialists.
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Business Programs
Smart pricing, personalised support and unparalleled creative freedom.
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Exclusive Pricing
Enjoy exclusive discounts across our entire range of fireplaces and fire pits.